THE ROGER WILCO STORY
We are Roger Wilco Brand and we’d like to introduce ourselves. We are Nick and Ryan. Nick is currently a Captain in the U.S Army based in Monterey, CA. Ryan is a former Captain in the U.S. Army who now works for a major defense contractor. We are two Army officers who served together in the same unit that operated under the motto - “CAN DO.” Therefore, it was quite natural to start a company based on this same positive approach to life.
The Problem
As Army guys, we found it difficult to find quality, military-inspired apparel that conveyed our sense of patriotism and pride in military service in a way that was both understated and refined. Everything we saw in the market was just too "loud" and not emblematic of our approach to service.
Our Solution
We started the Roger Wilco Brand to fill this gap by creating products that show patriotism and a hint to military service without being loud or boastful. We set out to create tasteful, military-inspired apparel that anyone would be proud to wear anytime, anywhere. And our “Can Do” training inspired us to make a difference at the same time by supporting non-profit veteran organizations.
The Story Behind "The Radioman"
At Roger Wilco, we believe in "Answering the Call."
The call to serve our country.
The call to serve our neighbors.
The call to serve those in need.
The basic call for help.
Our Radioman and the Radioman Collection is inspired by the men and women who "answer the call" - by serving and supporting their fellow soldiers when they call for help.
Answering the Call Is In Our DNA
As U.S. Army officers, we volunteered and chose to serve others. It’s part of who we are. We served because we wanted to, not because we had to. We continue to support others today by donating a portion of our proceeds to non-profit veteran organizations. For 2024, we are proud to support Warriors' Ascent - a 501(c)3 organization that provides healing tools to veterans suffering from the devastating effects of Post Traumatic Stress. Learn more about them at warriorsascent.org